Sprout Social Unveils New Innovations in its Care Solution, Empowering Brands to Drive Business with Proactive Social Care

CHICAGO, May 14, 2025 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, today announced a set of new innovations to its Care by Sprout Social solution. Designed to help brands meet rising customer expectations, the new features empower teams to deliver more proactive, secure and insights-driven social care–elevating support from a reactive necessity to a strategic business driver. Sprout Social also announced an upcoming AI agent integration, which will further enhance the care experience for customers and drive even more efficiency and impact for brands.