New Survey Shows TikTok Has Major Influence on Holiday Gift Ideas, With 55% Stating They Have Already Found Ideas on the Platform This Season

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Data also reveals the impact of content on purchasing decisions, with 69% of those surveyed placing importance on product videos, unboxings and user reviews before purchasing a holiday gift on the platform BALTIMORE, Nov. 22, 2024 /PRNewswire/ -- With the season's biggest shopping holiday...

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