Based on research insights, global research and advisory firm, Info-Tech Research Group, advises that marketing campaigns should move beyond broad reach to directly engage and resonate with an organization's most valuable customers. In its newly published blueprint, the firm reveals...
Effective Segmentation Can Increase Profitability and Enhance Marketing Efficiency, Says Info-Tech Research Group
Seaking AlphaSeeking Alpha / Seaking Alpha 5 hours ago 2 Views
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